Soleil Moon Frye, or for those 30-somethings who know her better as Punky Brewster from the 80’s sitcom, is much like many other stay-at-home moms. She wakes up with her two children Poet 6 and Jagger 3, makes them breakfast and gets down to work.
It’s her ‘work’ however that is somewhat different to many moms out there. On Tuesday’s (November 29) ABC Nightline, Soleil shares how she has found a way to turn mommy-hood into her own personal empire.
With a new book called Happy Chaos, a website for organic children’s clothing store called The Little Seed, a web series called HerSay and now working for Target as a Mommy Ambassador, Soleil has garnered herself quite an impressive online following.
“When I hit a million people on Twitter, as a thank you, I dressed up in the Punky garb and literally, it was hysterical.” Soleil says. “My girls were like, ‘you are not leaving the house like that.'”
The blogging super mom shares what she calls those “messy moments” of motherhood through her website, such as asking her followers questions via-video like, “is 3-and-a-half way too young to pierce your ears?”
“I will always love acting.” Soleil says. “But I also love this platform where I get to share with millions of people every day.”
And share she does.
I talk about when I had my first baby, none of my friends, no book had told me that I was going to literally have a baby and someone was going to give me a pair of mesh panties and an ice rubber glove and say ‘this is where you put it’ and a can of spray to numb down there. I was like, ‘why didn’t anybody tell me this?'” Soleil says.
Her anecdotes on parenting and the information her followers rely on her for caused major retailer Target to sit up and take notice. As their now official Mommy Ambassador, Soleil tells new moms what products she used to survive and what products they shouldn’t be without.
“One of the things I could not live without was an entertainment center,” Soleil says of the baby jumpers outfitted with toys. “It was really, really awesome and it was great when I was trying to take a shower or get ready or make breakfast.”
To find out more about Soleil’s top toy picks for the holidays go here.
“I don’t talk about products that I don’t love.” Soleil says. “I talk about products that I love. I talk about the companies that I connect with. I share so much of my life, but I don’t share anything that isn’t genuine to me.”
Now, that’s savvy.
To watch Soleil’s full interview go to ABC Nightline.